Imitation vanilla is the most widely used form of vanilla flavouring in the world, found in everything from baked goods and ice cream to confectionery and beverages. Its key ingredient, synthetic vanillin, replicates the dominant flavour compound found in real vanilla beans but lacks the hundreds of minor compounds that give natural vanilla extract its complexity.
For most cooking and baking applications — especially where vanilla is one flavour among many — imitation vanilla performs well and is virtually indistinguishable from the real thing once heated. Where vanilla is the star flavour, such as in a custard or vanilla ice cream, the difference can be more noticeable.
Given that natural vanilla is one of the most expensive spices in the world, imitation vanilla offers an accessible alternative at a fraction of the cost. It’s a pantry staple in most Australian kitchens.
How it's made
Nutrition (per 100g)
What it costs the planet (per kilo)
≈ Estimated — worked out from a category-typical value further up its supply chain. Where this comes from →
Where it comes from
In the kitchen
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Where this data comes from
FSANZ
Borrowed
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Where to next
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